Serving Alongside Amazing Partners to Maximize Impact:
For more than 30 incredible years, we’ve had the privilege of raising billions of dollars through omnichannel campaigns that have helped hundreds of organizations of all sizes and types grow and advance their mission—including faith-based, social services, international, and health-related organizations.
Tools to Make Your Vision a Reality . . .
We’ll help you surround your donors and prospects with the right message, in the right place, at the right time to drive your mission forward and make your vision a reality.
Custom Strategies
After three decades of rigorous testing, we know what works. And we know why. That’s what you need in a trusted partner in direct response. With your unique, powerful story, and our decades of strategic insights, we can craft holistic, custom fundraising strategies that work—together.
Multichannel Fundraising
Our advanced team knows that effective direct response fundraising is about creating synergy—and surrounding your donors and prospects with data-inspired, targeted communications in the right channels to inspire them to respond.
Digital Innovation
With a seasoned, agile team that’s committed to staying ahead of an ever-changing landscape, we’ll help propel you to the forefront of digital fundraising with dynamic strategies and tactics to help future-proof your fundraising.
Data & Analytics
Leveraging the power of AI, our data scientists have created a proprietary modeling workhorse that empowers analytics and segmentation for your audiences to ensure your highest returns.
Creative Solutions
Creative is only as good as the response and the results it achieves. We execute with excellence with creative that blends proven direct response fundraising principles and pioneering tactics.
How It Works
We’ve been a trusted partner for hundreds of organizations like yours. Meeting your unique needs begins with listening—and hearing you. Only then can we strategize, develop, and execute creative direct response communications tailored specifically for you.
01
Discovery
We analyze key metrics in your historical performance to identify trends and areas with room for growth.
02
Strategy
Together, we create a custom direct response fundraising plan that will achieve your goals for long-term growth.
03
Creative Implementation
Your custom fundraising plan comes to life as your team crafts custom copy and design that resonates with your donors and motivates them to take action.
04
Analytics
The data and analytics team provides systematic project reporting, informing dynamic adjustments to achieve revenue and organizational goals.
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It’s Douglas Shaw & Associates’ 30th Anniversary Year . . . So Why Should You Care?
One of the things we’ve learned over the past 30 years is that donors generally do NOT find the anniversary of a nonprofit organization to be a sufficient reason to give a gift! Of course, we learned it the way most of us do . . . by making mistakes. -
INNOVATING FOR IMPACT: Small Steps, Big Results
Thirty years ago, in 1994, I found myself stuck on the couch. A series of injuries left me unable to go outside and play like my friends. Instead, I spent hours with a stack of books and a mind that wouldn’t quit. -
FUNDRAISING PRINCIPLES: What’s Stood the Test of Time?
That’s a long time to partner with the nonprofit community. It’s even more amazing when you think of all the many changes Douglas Shaw & Associates has witnessed in nonprofit fundraising—but more importantly, how much has stayed the same.
